our team
violeta colić
general manager
Member of the Management Board of Digitel komunikacije
violeta.colic@premisa.hr
Violeta graduated from the University of Zagreb's Faculty of Natural Sciences and Mathematics, majoring in mathematics. She began her career in the media, covering the economy for the Zagreb-based correspondent bureau of the daily Novi list and working as the news editor for Obiteljski radio, which gave her insight into the functioning of both print and electronic media.
Following her departure from the press, Violeta spent a four-year stint at the concern Agrokor, from 1999 until 2003, heading the concern's public relations department. She then left Agrokor to join Premisa, Croatia's leading public relations agency. In 2004 she became one of the partners in the agency and in the period between 2004 and 2009 she acted as Premisa's Board Member. In September 2009 she was appointed Member of the Management Board of Digitel komunikacije, the umbrella company that owns Premisa, among other things. She became Premisa's General Manager in March 2011.
Violeta's work and accomplishments in public relations so far have left her with considerable experience in media relations, corporate, strategic and crisis communications as well as internal communications. Even as the Board Member of Digitel komunikacije she was actively involved in Premisa'a work, not just as an executive but also as the top consultant and supervisor of the consultancy team. In her career so far she has headed teams and participated in a number of key communications projects, including Heineken's takeover of Karlovačka pivovara, Barr Pharmaceuticals' takeover of Pliva, IPOs of HT and INA, merger of Varaždinska banka and Zagrebačka banka, etc. Moreover, she led projects such as the reorganization and restructuring of Pliva, Coca-Cola Beverages Hrvatska, INA and Karlovačka pivovara. She is particularly experienced in crisis communications management, which she had provided for Coca-Cola Beverages Hrvatska, Večernji list, INA, Hrvatski telekom and Allianz, among others.
Violeta is quite involved in the educational aspect of public relations, as well as public and media trainings. She is a certified lecturer at the CIPR Program, carried out in Croatia under the license of one of the world's leading public relations associations, the UK-based Chartered Institute of Public Relations. She has served two mandates as a member of the Supervisory Board of the Croatian Public Relations Association (HUOJ).
Besides her management responsibilities, Violeta regularly participates in the agency's consultancy team's work and advises daily the management of a number of clients. Finally, she heads and participates in the realization of complex communications projects.
partner/adviser
CEO, Digitel komunikacije
kristina.laco@digitelkomunikacije.hr
Kristina Laco is one of the leading Croatian experts in the field of communications management, currently occupying the position of the chief executive officer of Digitel komunikacije. Prior to taking up her current post, Kristina had for years successfully headed and managed Croatia 's top public relations agency Premisa. Her everyday work includes close cooperation with the top people and executives of a number of companies, as well as governmental and international organizations. Moreover, when necessary, she participates in Premisa's projects as an adviser.
Kristina studied economics and international relations, subsequently obtaining a master's degree in international economics and management at Bocconi University in Milan . Her involvement in communications management followed her many years in journalism. Finally, prior to joining Premisa, she occupied a number of high-ranking positions in well-known domestic and international companies in Croatia , including oil company Texaco and Privredna banka Zagreb .
Kristina has taken part in a number of projects that have left a mark on both the Croatian economy and capital market, such as the IPOs of INA and T-HT. Moreover, she also acted as chief adviser to Barr Pharmaceuticals during the Pliva takeover. Her communications-related experience includes consulting for a number of Croatian and international companies, as well as governmental and international organizations.
Kristina regularly lectures at various conferences and is an associate lecturer at the Faculty of Economics and Business in Zagreb . She is also a certified lecturer at the CIPR Program, carried out in Croatia under the license of one of the world's leading public relations associations, the UK-based Chartered Institute of Public Relations. Kristina has written many profession-related articles and co-authored the book "Media Relations". She is a member of the CIPR, IABC and EUPRERA, and serves as president of the Court of Honor of the national PR association.
nina kulaš
senior consultant
nina.kulas@premisa.hr
Nina began her career in journalism while still a student. She spent eight years working for the Croatian Television (HTV), as both a journalist and editor, first for the city news desk of HTV’s News Department, and later for the economic news desk, doing economy-related reports for the daily news program and various specialized shows. Moreover, she was editor and host of the show on entrepreneurship, Svijet poduzetništva. In 2002 Nina became the head of the public relations department of the country's mobile phone operator Vipnet, where she was responsible for the development and implementation of communications strategies adapted to the business needs of the then fastest growing telco in the region, as well as media relations, crisis communications, development and realization of various CSR projects and event management. Thanks to the three projects that she had headed and realized, Vipnet became the first company in Croatia to receive Warwick Publishing’s Dalton Pen Award for outstanding achievements in communications in the relevant categories, having competed with several hundred projects worldwide. In 2005 Nina joined Premisa's team. Since then, as the agency's senior consultant, she has worked for some of its biggest clients, including T-Hrvatski Telekom, INA, Hewlett-Packard, Coca-Cola, Lantea and Ethemba Capital. Moreover, she has participated in a number of large and significant projects such as Pliva takeover by the U.S. Barr Pharmaceuticals, INA and T-HT respective IPOs, restructuring of Coca-Cola Beverages Croatia and Lantea Group's rebranding. She has also specialized in large charity drives and has so far participated in the organization of a number of such events, including Kvadrat mira, Petrova trudionica, Boje optimizma, Ovisni o nama and Prve tri su najvažnije. As part of her everyday responsibilities at the agency, Nina also holds media-related and other PR training programs.
anita klapan
senior consultant
anita.klapan@premisa.hr
Anita Klapan attained a degree in psychology at the Faculty of Philosophy, University of Zagreb, and later completed a postgraduate specialist program, Integrated Marketing Communications, at the Zagreb-based Faculty of Economics and Business. Anita began her career by working for various non-governmental organizations. Thus, for instance, while still an undergraduate student, she participated in the founding of the Hrabri Telefon (A Brave Telephone), a telephone helpline service for abused and neglected children, and for a number of years worked as the helpline's activity coordinator and coach. In 2000 she worked as the manager of various fundraising activities at the Autonomna Ženska Kuća (Autonomous Women’s House) in Zagreb, and after that she went to work for the Ministry of Education and Sports on a project of preventing violence in schools. Anita also did some consultancy work and completed education programs in cognitive-behavioral therapy and transactional analysis. She gained her first experience in public relations in 2002, after transferring to the minister’s office at the Ministry of Public Works, Reconstruction, and Construction. Working as a PR expert gave her enormous experience in media relations and crisis communication, as well as insight in the country’s socio-political situation. In 2004 went to work for the PR agency Dialog, where eventually she reached the position of the senior consultant, taking on tasks such as devising communication strategies, implementing, coordinating and supervising activities, and organizing events in the fields of tourism and banking, as well as pharmaceutical and food industries. Anita joined Premisa in January 2007 as the project manager for the Support for Implementation of the EC Communication Strategy for Enlargement in Croatia, the same project she is engaged in presently as well.Moreover, she is working on projects for clients such as T-HT, Karlovačka pivovara, Hewlett-Packard and Unilever.
martina pintaric
senior consultant
martina.pintaric@premisa.hr
Martina began her career in journalism while still studying journalism at the Zagreb-based Faculty of Political Science. After brief stints at Večernji list, Radio Čakovec and Radio 101, she ended up working for the former Obiteljski radio (Antena Zagreb nowadays), specializing in political issues. Moreover, as the executive editor she participated in developing and realizing the Media Servis project. Martina’s career in public relations started in 2005 at the public relations agency Millenium promocija, where she was responsible for strategic consultancy and communication projects for various corporate clients. Among other things, she headed teams working on projects for some of the country’s leading companies, including Croatia osiguranje d.d, Hypo Alpe-Adria-bank d.d, Adris Group and H1 Telekom. Following her arrival in Premisa Martina switched to heading teams working on projects for TDR d.o.o., Maistra, Mercator and Auto Zubak. Furthermore, she is responsible for media relations at the Weekend Media Festival, region’s biggest communication industry’s conference. She has also participated in a number of charity campaigns, most notably Step into Life (Korak u život). Martina boasts a rich experience in media relations and internal communication as well as corporate and crisis communication. As part of her responsibilities at the agency she also holds trainings in media relations and other public relations issues. In the late summer of 2010 Martina headed the team responsible for public relations at the 2010 European Water Polo Championships in Croatia’s capital Zagreb. Finally, Martina has continued her professional education, her latest achievement being the completion of the CIPR Program, carried out in Croatia under the license of the UK-based Chartered Institute of Public Relations (CIPR).
aleksandra pernar
consultant
aleksandra.pernar@premisa.hr
Aleksandra studied journalism at the Faculty of Political Science in Zagreb. Before joining Premisa in 2001, she worked for five years as a journalist and editor for various print media, including Arkzin, Metro, Studentski list and Studentski list Revolt, covering the music scene and student life. She gained her first PR experience by working for the record company Dallas Records. After joining Premisa Aleksandra worked on projects for T-Hrvatski Telekom and T-Mobile, as well as Tetra Pak and Logitech. Furthermore, Aleksandra was a member of the team that joined forces with the Croatian Ski Association to organize FIS World Cup races "Golden Bear" Sljeme 2005 and "Snow Queen" Sljeme 2006. She also participated in providing support for the Implementation of the EC Communication Strategy for Enlargement in Croatia as a media specialist. In the period between September 2006 and February 2007 she worked as an external communications manager for the company Tau On-line, and afterwards as a marketing and external communications manager in Tau On-line's affiliate Kreativni projekti d.o.o. In May 2007 Aleksandra rejoined Premisa team. She is an integral part of the team working on the annual “Snow Queen Trophy” Sljeme FIS World Cup races on behalf of the Croatian Ski Association. Among her many clients are T-Mobile, Vichy and EMAC Capital.
marija jelić
consultant
marija.jelic@premisa.hr
Marija studied sociology and Croatian culture at the Croatian Studies Institute in Zagreb. She gained her first experience in media relations by organizing various international tennis tournaments in Croatia. Before coming to Premisa in 2003, she worked in Agrokor’s HR department for a year and a half. During her time at the agency, Marija has taken part in numerous significant PR projects for clients such as Nike, Lantea, Coca-Cola, Microsoft, Roland Berger, brewery Karlovačka pivovara, Mercator, J&J, Proficio, Zagrebačka banka, Allianz, AZ Fond and INA. As part of a team Marija participated in proposing, producing and implementing numerous communication plans and activities for clients including AZ fond, Allianz, Karlovačka pivovara, Nike and Johnson&Johnson's. During her five years at Premisa she worked on, among other things, the production of internal newsletters for Karlovačka pivovara and Mercator, and took a part in developing and realizing a corporate film for the Meat Industry Braća Pivac. She is also an integral part of the team that works on the annual “Snow Queen Trophy” Sljeme FIS World Cup races. Finally, Marija has specialized in product PR by participating in numerous PR activities for clients such as Nike, Vichy, Unilever, Hellmann’s and Johnson&Johnson's.
beti mihajlović
consultant
beti.mihajlovic@premisa.hr
Beti is currently one of Premisa's consultants; before joining the agency she worked as a consultant at the auditing and corporate consultancy firm Deloitte, in the marketing, public relations and corporate communications sector. She also teaches public relations at the Zagreb-based Experta Business Academy as part of the one-year course for a PR Manager. Two years ago Beti returned to Croatia after successfully completing a master's degree program in integrated marketing communications at the Bournemouth University in UK. She earned her master's degree in public relations, that is, internal communications and communications management in times of organizational changes. While studying journalism and public relations at the University of Dubrovnik, Beti worked as a journalist for the local press and radio station.